Volunteer Teams
Marketing Team
The Marketing Team, originally formed in 1993, has continued to grow and expand upon the marketing strategy created at that time, "Marketing Strategy 1993 and Beyond". The strategy to create a strong, diversified and sustainable economy, targeted three sectors: energy, environment and advanced technologies/ communications and three international markets: South America, Europe and Asia, upon which to focus.
Since that time, the Marketing Team's initiatives have been very successful. Starting with one trade mission to South America in the first year, the EDA Team's strategies have progressed to leading or participating in international trade missions, tradeshows, conferences and events in 2005. It has been instrumental in raising the penetration of local businesses into international markets from 5% to 65% and marketing the 2,600 companies in Alberta's International Region to the global marketplace.
For more information on the Marketing Team, please contact the Leduc-Nisku Economic Development Authority at eda@internationalregion.com.
